{"id":133680,"date":"2026-03-24T12:27:39","date_gmt":"2026-03-24T15:27:39","guid":{"rendered":"https:\/\/tech.einnews.com\/article\/901468823"},"modified":"2026-03-24T12:27:39","modified_gmt":"2026-03-24T15:27:39","slug":"mike-beatty-appointed-ambassador-for-together-for-cinema-and-givingback-tech","status":"publish","type":"post","link":"https:\/\/new7.shop\/zerocostfreehost\/index.php\/2026\/03\/24\/mike-beatty-appointed-ambassador-for-together-for-cinema-and-givingback-tech\/","title":{"rendered":"Mike Beatty appointed ambassador for Together for Cinema and GivingBack.tech"},"content":{"rendered":"<div><img data-opt-id=758893364  fetchpriority=\"high\" decoding=\"async\" src=\"data:image\/gif;base64,R0lGODlhAQABAIAAAAAAAP\/\/\/ywAAAAAAQABAAACAUwAOw==\" fifu-lazy=\"1\" fifu-data-sizes=\"auto\" 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class=\"article-meta\">\n<li><i class=\"fa fa-clock-o\"><\/i> 24\/03\/2026 <\/li>\n<\/ul>\n<p> A new ambassador has been appointed for Together for Cinema (TFC).<\/p>\n<p>Mike Beatty, a longstanding supporter for the charity, steps into the role with plans to also help promote new initiative GivingBack.tech in this capacity.<\/p>\n<p>Beatty said: \u201cI am honoured to be working more closely with founder Ian Morrish and the team at TFC.<\/p>\n<p>\u201cI will gladly give my time to help ensure the incredible foundations already built continue to grow.<\/p>\n<p>\u201cI look forward to using my experience and industry relationships to help create new opportunities and further strengthen support from across the AV community.\u201d<\/p>\n<p>TFC continues to unite manufacturers, integrators and industry partners to deliver meaningful spaces that bring comfort, connection and shared experiences to families and care teams.<\/p>\n<p>Meanwhile, GivingBack.tech aims to deliver AV equipment to charities and Community Interest Companies to enhance their day-to-day operations, but do not have the funds to purchase it.<\/p>\n<p>Morrish added: \u201cMike has always been incredibly supportive of our work and is the perfect ambassador to help further our engagement with the residential AV sector.<\/p>\n<p>\u201cHaving known him for about 30 years, I couldn\u2019t have chosen a better person to help promote and publicise our work in our industry.\u201d<\/p>\n<p><span><em>Pictured: Morrish and Beatty<\/em><\/span><\/p>\n<p><strong><a href=\"https:\/\/blockads.fivefilters.org\"> <\/a><\/strong> <a href=\"https:\/\/blockads.fivefilters.org\/acceptable.html\"> <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8230; help promote new initiative GivingBack.<span class=\"match\">tech<\/span> in this capacity. Beatty said &#8230; and care teams. Meanwhile, GivingBack.<span class=\"match\">tech<\/span> aims to deliver AV equipment &#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-133680","post","type-post","status-publish","format-standard","hentry","category-news","wpcat-1-id"],"_links":{"self":[{"href":"https:\/\/new7.shop\/zerocostfreehost\/index.php\/wp-json\/wp\/v2\/posts\/133680","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/new7.shop\/zerocostfreehost\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/new7.shop\/zerocostfreehost\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/new7.shop\/zerocostfreehost\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/new7.shop\/zerocostfreehost\/index.php\/wp-json\/wp\/v2\/comments?post=133680"}],"version-history":[{"count":0,"href":"https:\/\/new7.shop\/zerocostfreehost\/index.php\/wp-json\/wp\/v2\/posts\/133680\/revisions"}],"wp:attachment":[{"href":"https:\/\/new7.shop\/zerocostfreehost\/index.php\/wp-json\/wp\/v2\/media?parent=133680"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/new7.shop\/zerocostfreehost\/index.php\/wp-json\/wp\/v2\/categories?post=133680"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/new7.shop\/zerocostfreehost\/index.php\/wp-json\/wp\/v2\/tags?post=133680"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}