{"id":124665,"date":"2026-03-16T13:52:36","date_gmt":"2026-03-16T16:52:36","guid":{"rendered":"https:\/\/tech.einnews.com\/article\/899817160"},"modified":"2026-03-16T13:52:36","modified_gmt":"2026-03-16T16:52:36","slug":"european-tech-firms-startups-to-eu-regulators-wrap-up-2-year-old-google-investigation-because-we-are","status":"publish","type":"post","link":"https:\/\/new7.shop\/zerocostfreehost\/index.php\/2026\/03\/16\/european-tech-firms-startups-to-eu-regulators-wrap-up-2-year-old-google-investigation-because-we-are\/","title":{"rendered":"European tech firms, startups to EU regulators: Wrap up 2-year-old Google investigation because we are&#8230;"},"content":{"rendered":"<div class=\"MwN2O\">\n<div class=\"vdo_embedd\">\n<div class=\"T22zO\">\n<section class=\"D3Wk1 clearfix id-r-component leadmedia undefined undefined VtlfQ \">\n<div class=\"D3Wk1\" data-ua-type=\"1\">\n<div class=\"zPaFh\">\n<div class=\"wJnIp\"><img data-opt-id=758893364  fetchpriority=\"high\" 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https:\/\/mlmjbqro95r8.i.optimole.com\/cb:bOxR.6a5\/w:auto\/h:auto\/q:mauto\/f:best\/https:\/\/i2.wp.com\/static.toiimg.com\/thumb\/msid-129614512,imgsize-1830866,width-400,resizemode-4\/european-union.jpg?ssl=1&w=800&resize=800&ssl=1 800w, https:\/\/mlmjbqro95r8.i.optimole.com\/cb:bOxR.6a5\/w:auto\/h:auto\/q:mauto\/f:best\/https:\/\/i2.wp.com\/static.toiimg.com\/thumb\/msid-129614512,imgsize-1830866,width-400,resizemode-4\/european-union.jpg?ssl=1&w=1024&resize=1024&ssl=1 1024w, https:\/\/mlmjbqro95r8.i.optimole.com\/cb:bOxR.6a5\/w:auto\/h:auto\/q:mauto\/f:best\/https:\/\/i2.wp.com\/static.toiimg.com\/thumb\/msid-129614512,imgsize-1830866,width-400,resizemode-4\/european-union.jpg?ssl=1&w=1280&resize=1280&ssl=1 1280w, https:\/\/mlmjbqro95r8.i.optimole.com\/cb:bOxR.6a5\/w:auto\/h:auto\/q:mauto\/f:best\/https:\/\/i2.wp.com\/static.toiimg.com\/thumb\/msid-129614512,imgsize-1830866,width-400,resizemode-4\/european-union.jpg?ssl=1&w=1600&resize=1600&ssl=1 1600w\" fifu-data-src=\"https:\/\/mlmjbqro95r8.i.optimole.com\/cb:bOxR.6a5\/w:auto\/h:auto\/q:mauto\/f:best\/https:\/\/i2.wp.com\/static.toiimg.com\/thumb\/msid-129614512,imgsize-1830866,width-400,resizemode-4\/european-union.jpg?ssl=1\" alt=\"European tech firms, startups to EU regulators: Wrap up 2-year-old Google investigation because we are...\"><\/div>\n<\/div>\n<\/div>\n<\/section>\n<\/div><\/div>\n<\/div>\n<p>A group of tech companies, startups and publishers, has urged the European regulator to expedite the nearly two-year probe into Google&#8217;s search practices, citing that the European businesses are going bankrupt while regulators deliberate.<!-- --> According to a report by news agency Reuters, the coalition has sent an urgent letter to the European Union&#8217;s top officials, demanding that they impose a significant fine on the American tech giant without further delay.<span class=\"id-r-component br\" data-pos=\"3\"><\/span>\u201cThe European Commission&#8217;s credibility is on the line,\u201d the coalition said, adding, \u201cIt is important that sustained pressure to dilute the DMA is not shown to have succeeded.\u201d<span class=\"id-r-component br\" data-pos=\"5\"><\/span>\u201cEvery passing day further erodes the profitability of European companies, hampering their ability to invest and grow, with many already facing financial distress or even bankruptcy under \u2060the weight of Alphabet&#8217;s conduct,\u201d they highlighted.<\/p>\n<div class=\"Wh0Gu\">\n<h2>Israel Iran War<\/h2>\n<\/div>\n<p><span class=\"id-r-component br\" data-pos=\"9\"><\/span>The letter was sent on Sunday, and addressed to European Commission President Ursula von der Leyen, EU antitrust chief Teresa Ribera and EU tech chief Henna Virkkunen, the report said. The signatories include some of Europe&#8217;s most prominent media and technology organisations \u2014 among them the European Publishers Council, whose members include Axel Springer, News Corp, and Cond\u00e9 Nast \u2014 as well as the European Magazine Media Association, the European Tech Alliance, EU Travel Tech, the Initiative for Neutral Search, the Innovative Europe Foundation, and the German Startup Association.<span class=\"id-r-component br\" data-pos=\"12\"><\/span><\/p>\n<p><h2>What the European Commission has to say<br \/><\/h2>\n<\/p>\n<p>The European Commission confirmed it had received the letter. <span class=\"id-r-component br\" data-pos=\"15\"><\/span>\u201cThe Commission aims to conclude this complex investigation as quickly as possible,\u201d a spokesperson was quoted as saying.<span class=\"id-r-component br\" data-pos=\"17\"><\/span>Google has already made a series of proposals to address regulators&#8217; concerns since charges were announced, but the company\u2019s rivals and the signatories of Sunday&#8217;s letter say those measures fall short. Moreover, Google has denied that it favours its own services in online search results.<span class=\"id-r-component br\" data-pos=\"20\"><\/span>The investigation was launched by the European Commission on March 25, 2024 under the European Union Digital Markets Act (DMA), and is still going on. EU regulators have said they aim to wrap up DMA cases within 12 months. The Commission announced charges last year.<span class=\"id-r-component br\" data-pos=\"22\"><\/span><\/p>\n<p><strong><a href=\"https:\/\/blockads.fivefilters.org\"> <\/a><\/strong> <a href=\"https:\/\/blockads.fivefilters.org\/acceptable.html\"> <\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>&#8230; impose a significant fine on the American <span class=\"match\">tech<\/span> giant without further delay.\u00e2\u0080\u009cThe &#8230; s most prominent media and <span class=\"match\">technology<\/span> organisations \u00e2\u0080\u0094 among them the European &#8230; Media Association, the European <span class=\"match\">Tech<\/span> Alliance, EU Travel <span class=\"match\">Tech<\/span>, the Initiative for Neutral &#8230;<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"fifu_image_url":"","fifu_image_alt":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-124665","post","type-post","status-publish","format-standard","hentry","category-news","wpcat-1-id"],"_links":{"self":[{"href":"https:\/\/new7.shop\/zerocostfreehost\/index.php\/wp-json\/wp\/v2\/posts\/124665","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/new7.shop\/zerocostfreehost\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/new7.shop\/zerocostfreehost\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/new7.shop\/zerocostfreehost\/index.php\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/new7.shop\/zerocostfreehost\/index.php\/wp-json\/wp\/v2\/comments?post=124665"}],"version-history":[{"count":0,"href":"https:\/\/new7.shop\/zerocostfreehost\/index.php\/wp-json\/wp\/v2\/posts\/124665\/revisions"}],"wp:attachment":[{"href":"https:\/\/new7.shop\/zerocostfreehost\/index.php\/wp-json\/wp\/v2\/media?parent=124665"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/new7.shop\/zerocostfreehost\/index.php\/wp-json\/wp\/v2\/categories?post=124665"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/new7.shop\/zerocostfreehost\/index.php\/wp-json\/wp\/v2\/tags?post=124665"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}